Physician Formulated Supplements
Physician-founded.
Transparent formulas.
Formulas for energy, gut health, urinary health and strength. Made in the USA by three physicians who take what they sell.
Shop supplements Meet our physicians
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Physician-Formulated
Designed by medical experts to deliver real, evidence-based results.
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Clinically-Backed Ingredients
Every formula is built on research, not trends or marketing hype.
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Clean, Targeted Formulas
No unnecessary fillers—just what your body actually needs.
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Real Results You Can Feel
Formulations designed for measurable improvements in energy, gut health, and performance.

In conversation
Howie Mandel x Enfinity® Paraxanthine
Meet the physician-formulated supplements Howie is talking about.
Enfinity® Paraxanthine: clinically studied and proven to work. Clean focus without the familiar caffeine jitters and anxiety.
200 mg per capsule, backed by integrity, transparency, and clinical responsibility.
Energy & focus
Enfinity® Paraxanthine
A focused formula, clearly explained.
200 mg per capsule · 30 capsules
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Daily wellness support*

Simple once-daily formula*

Designed for everyday use*

Vegetarian capsule
Protect your gut
Physician-owned. Independently built.
Physicians behind the formulas.

Dr. Daniel Afar, D.O.
Integrative medicine & nutrition
Dr. Daniel Afar, DO is a graduate of the Western University of Health Sciences at Pomona. He has a background in integrative medicine and research at UCLA where he completed his undergraduate degree. He is passionate about preventative health, regenerative medicine, nutrition, and longevity. Dr. Afar has over 10 years of experience and expertise in the field of dietary, nutritional, and nutraceutical supplements.

Dr. Ariel Moradzadeh, M.D.
Urology & men’s health
Dr. Ariel Moradzadeh is a graduate of the David Geffen School of Medicine at UCLA. He completed his Urology residency at Cedars-Sinai Medical Center and went on to complete an Andrology, Men’s health and Male infertility fellowship at UCLA. He is passionate about fitness and pursuing a healthy lifestyle. Vita Bloom Labs grew out of his desire to combine nutrition, medicine and a healthy lifestyle. Dr. Moradzadeh is board certified in Urology.

Dr. Nathan Moradzadeh, M.D.
Diagnostic & interventional radiology
Dr. Nathaniel Moradzadeh, MD is a graduate of the Case Western Reserve University School of Medicine. He completed his Internal Medicine internship at Cedars-Sinai Medical Center. Dr. Moradzadeh then went on to Stanford University for Diagnostic Radiology residency and subsequently completed a Vascular & Interventional Radiology fellowship at UCLA. Dr. Nathaniel Moradzadeh is dual board certified in Diagnostic Radiology and Interventional Radiology.
Physician-formulated. Research-led.
Designed by medical experts, built on clinically backed ingredients, and formulated for measurable improvements in energy, gut health, and performance.
Explore our standardsThe ingredient
We explain what each ingredient is, where it comes from, and why it is in the formula.
The amount
We explain the serving size and the amount of each key ingredient.
The evidence
Read selected studies alongside their limitations, including where more evidence is needed.
Clean, targeted formulas
No unnecessary fillers. Every formula is built on research, not trends or marketing hype.
reviews
Hear From our customers
Customer reviews describe individual experiences. Results vary.
The Honest Dose
A little clarity for your routine.

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